Skype

Developing content for the customer journey

Ten years ago, referring to content on a page as “SEO content” was often appropriate. Keyword density was still a strong factor for ranking page content, and SEO professionals struggled with achieving SEO objectives while still providing an engaging content experience for the customer. Today, I still occasionally hear content requested and/or …

Read More »

Beware the monsters of paid search

Every day, monsters are stealing thousands of clicks from your brand. Prowling around your paid search campaigns and looting your traffic, they come in all shapes and sizes. As a digital marketer (and especially if you manage paid search), you’re the only line of defense against these monsters. You need …

Read More »

Gucci To Officially Launch A New Décor Line

Photo: gucci on Instagram  For anyone who is a fan of Gucci’s beautifully designed clothing and handbags, it seems that there’s welcome news on the home front. That’s right, the fashion house is now slated to launch a new décor line in September. Also the brainchild of current creative director Alessandro Michele, the …

Read More »
Bizwhiznetwork Consultation