An ornamented bâton percé, or pierced rod, unearthed at the archaeological site of Go??biewo in Poland, may provide evidence of interregional contact in the European Mesolithic, according to a new study published in the journal PLoS ONE. An ornamented artifact from the Go?ebiewo site, Poland. Image credit: J. Kuriga. The …
Read More »Benchmarking Firm Says Apple Isn’t Slowing Down Your Old iPhone
When you get a new phone, it seems blazing fast and fun to use. A year or two later, probably not so much. Is that actually because the phone is slower, or have your standards just increased? Apple in particular has been accused of callously damaging performance of older iPhones …
Read More »ROSS Intelligence lands $8.7M Series A to speed up legal research with AI
Armed with an understanding of machine learning, ROSS Intelligence is going after LexisNexis and Thomson Reuters for ownership of legal research. The startup, founded in 2015 by Andrew Arruda, Jimoh Ovbiagele and Pargles Dall’Oglio at the University of Toronto, is announcing an $8.7 million Series A today led by iNovia Capital with participation from …
Read More »The AdWords 2x budget change: Considering the potential impact
Following last week’s sudden announcement that Google AdWords campaigns may now spend as much as twice the daily budget that advertisers set for their campaigns, many advertisers now find themselves heading into the fourth quarter with some unanswered questions about the implications of this new structure. The change went into …
Read More »Investors anxious about Google traffic acquisition costs, which regulation could further increase
Google’s traffic acquisition costs (TAC) have been climbing. As Google’s ad revenues grow, so does the money it pays to partners and distributors. Investors are particularly sensitive to this issue. In response to investor questions, Alphabet CFO Ruth Porat explained recently that Google’s increasing traffic costs are partly about mobile …
Read More »‘High-quality content’ tips from Google’s own style guides
Google has long stressed the importance of “high-quality content” but has provided little, if any, help for those seeking to create it. Until now. Last month, Google’s Developer Relations Group publicly published five different guides aimed at helping its own creators “striving for high-quality documentation.” And “documentation,” when posted online, means digital content. …
Read More »Echo and Home will probably have to tell you they’re always listening — in Europe
A number of Google Home Mini devices that were distributed to members of the press had a defect that caused them to record everything being said around them. This discovery renewed privacy concerns surrounding smart speakers as surreptitious listening devices in our homes. The problem was first discovered by Android Police. …
Read More »AMP up your call conversions: 5 things you need to know
In Google’s world, site speed matters. And the search giant is pushing hard on AMP, its open source initiative to improve web page speed and performance for mobile users. But that speed comes at a cost for digital marketers. AMP eliminates scripts — including the scripts that help you track …
Read More »AdWords rolls out new interface to all advertisers
Google has announced that the new AdWords interface is now available to all advertisers. The new “experience” was unveiled last year, followed by a rollout over several months, from August of last year until the present. Along with new features for data visualization, the overhaul enhances load speed of account …
Read More »SearchCap: Google AdWords interface, Google Home listens & Apple Search Ads expands
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords rolls out new interface to all advertisersOct 11, 2017 by Susan Wenograd The new experience touts speed, upgraded visuals, more management tools. AMP up your …
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