Processing…Please wait. Search Engine Land » Channel » Content » Virtual environment optimization (VEO) is coming. Ready for it? Virtual reality (VR) and augmented reality (AR) will impact the future of marketing. Optimizing for the future of virtual marketing demands a name, which I am calling virtual environment optimization (VEO). …
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A 5G-enabled drone flying over the course at the recent Open de España in Madrid. Drones, digital twins and virtual reality applications aren’t the kinds of kit you’d normally associate with golf, but that’s exactly the tools that are being put to test right now on the sport’s European Tour. …
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When the COVID lockdowns began in March, Google local business profiles saw a massive drop-off in directions requests and a corresponding spike in local calls and website clicks (61% increase in calls). Since that time, call volumes fluctuated but, according to CallRail, have now stabilized at levels that are 27% …
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Google has recently updated the Google My Business guidelines to state that virtual offices are not considered service-area businesses and that you need to have the virtual office staffed during business hours. A new section was added under the “address” portion of the guidelines that reads: Service-area businesses — businesses …
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Starbucks is embracing the trend towards voice-based computing with the launch of a new feature in its mobile app called My Starbucks barista, which allows customers to order and pay for their food and drinks just by speaking. This includes being able to modify their drink order, as if they …
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Samsung has announced that it has teamed up with a range of other companies who are working on Virtual Reality to create the Global Virtual Reality Association (GVRA). The companies include Samsung, Google, Acer, HTC, Oculus and Sony Interactive Entertainment, the companies will work together to develop and share best …
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Microsoft is making Cortana available to third-party device makers, and opening up the platform to third-party developers, too, so that they can integrate their own services in Cortana-powered devices. The news comes after an earlier revelation that Cortana would be coming to some IoT devices via next year’s Creators Update …
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Here’s a cool feature from Square Cash – the company launched a virtual card product yesterday, which gives every user a virtual Visa debit card number that they can use to spend their balance anywhere that accepts Visa. This means that you could spend your Square Cash balance on Amazon …
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In the battle of the virtual assistants, Alexa, Siri, Google Assistant and Microsoft’s Cortana, the latter hasn’t had much success off the Windows 10 platform — its iOS app is ranked No. 1,295 on the top charts, for example. In an effort to give its assistant broader appeal, Microsoft is today …
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After previously being made available to preorder Oculus has today officially launched their new Oculus Touch virtual reality controllers which have been under development for quite some time and were expected to be made available during the middle of 2016. The Oculus Touch controllers have been developed to complement the …
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