Tag Archives: spend

Processings…Please wait. Opinions expressed in this article are those of the sponsor. A steady upward trend in SEO spending indicates that marketers realize the role SEO plays in helping prospective customers find their offerings. In 2020 alone, US businesses invested an estimated $79.3 billion to increase their organic footprint. But …

Google announced at the start of September it would reduce the visibility of search terms shown in reports for advertisers. Privacy was the reason cited by Google but advertisers quickly called the motives into question and complained about the loss of transparency into a large amount of ad spend. A …

Kids now spend nearly as much time watching TikTok as YouTube in US, UK and Spain A new study on kids’ app usage and habits indicates a major threat to YouTube’s dominance, as kids now split their time between Google’s online video platform and other apps, like TikTok, Netflix and …

Paid search advertising accounted for roughly $35 billion in 2016, split almost evenly between the desktop and mobile. That’s according to the IAB’s 2016 revenue report, released yesterday. On a percentage basis, desktop paid search declined by 10 points and was down by a little under $3 billion in real …

The time U.S. users are spending in mobile apps is continuing to grow; according to new data released this week by analytics firm Flurry, we’re up to 5 hours per day on our mobile devices. This follows on news from January that said the time spent in mobile apps had increased …

You are probably worried that you have not saved enough for retirement and the the #1 piece of advice from most financial experts is to tell you to Save More! What if I tell you that this focus on savings has it all wrong? There is something MUCH more effective …

In its quarterly Paid Search Trends report, digital marketing agency, iProspect, says 2016 was “the year of efficient growth” for paid search. It was a year in which click volume rose and cost per click (CPC) went down. Overall, impressions rose 19 percent, clicks were up 15 percent in 2016 among …

              Have one last free weekend before the New Year begins? Spend your last days of 2016 on a quick, green getaway to Vancouver. As the largest city in British Columbia, Vancouver has plenty of options when it comes to hotels, restaurants and local …

Here’s a cool feature from Square Cash – the company launched a virtual card product yesterday, which gives every user a virtual Visa debit card number that they can use to spend their balance anywhere that accepts Visa. This means that you could spend your Square Cash balance on Amazon …