In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google silence phone box: Source: Instagram A rusty GoogleBot printed in …
Read More »Paid search analytics: What treasures are hiding in your data?
On the surface, paid search analytics seems pretty straightforward. You just drop a code snippet on your page and go, right? Unfortunately, while setting up paid search analytics is fairly simple, using that data in a way that benefits your business can be quite challenging. Few people get into marketing because …
Read More »SearchCap: Baidu AMP, paid search bids & Google Maps ads
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps ad traffic steadily growingMar 30, 2017 by Andy Taylor Columnist Andy Taylor of Merkle shares data on the growth of ad traffic from Google …
Read More »2016 State of Search report: Paid search dominates, but social ads are catching up
According to the latest State of Search report from SEMPO (Search Engine Marketing Professional Organization), search ads dominate when it comes to digital marketing efforts performed by both agency and client-side marketers, but social advertising is the fastest-growing segment. Released on Tuesday, SEMPO’s survey includes responses from nearly 500 search …
Read More »SearchCap: Google search app, PPC titles & AdWords DSAs
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Search App for iOS gains Gboard, trending widget 3D TouchMar 28, 2017 by Barry Schwartz An update to the iOS Google Search app gives you …
Read More »Google’s Search app now includes Gboard, a widget and expanded 3D Touch
Google’s desire for its search engine to become more deeply integrated into the iOS operating system got a big push today – the company says that its previously standalone keyboard app Gboard is now being bundled with its main iOS Search app. This change was announced alongside a handful of new features, …
Read More »AdWords Dynamic Search Ads gain page feeds, will soon support expanded text ads
Google announced updates to AdWords Dynamic Search Ads on Tuesday, including support for expanded text ads. Dynamic Search Ads (DSAs) will transition to expanded text ads through April, bringing them in line with search and display campaigns. Google is introducing a new solution for DSAs called page feeds. Page feeds consist of two columns: …
Read More »Google Search App for iOS gains Gboard, trending widget & 3D Touch
Google announced that the Google Search app for iOS devices has added GBoard, trending widgets and new 3D Touch functionality. Gboard Gboard, the popular Google search keyboard, which Google enabled for iOS as an add-on keyboard back in May 2016, is now available directly within the Google app. Launch the …
Read More »SearchCap: Google image search bug, local insights & post-rank
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Search Analytics bug drops some image search traffic from reportsMar 27, 2017 by Barry Schwartz No need to panic: There is a reporting bug in …
Read More »Google Search Analytics bug drops some image search traffic from reports
Google has posted a note that the Search Analytics report within the Google Search Console might be missing some image search data. This does not mean that you lost any traffic, but rather, the report might show a drop in traffic because of a data bug. Google said this impacts …
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