In today’s digital economy, people buy things differently. Customers expect interactions with companies to be thoughtful, customized, curated, and most importantly, quick. These experiences drive—and are driven by— technology’s constant progress. However, the advance of technology can cause headaches for the businesses delivering these interactions, even with the most talented …
Read More »Prioritizing Digital Experiences
Processing… Please wait. Search Engine Land » Channel » Commerce » When it comes to prioritizing digital experiences, it’s either now or never Opinions expressed in this article are those of the sponsor. Search Engine Land neither confirms nor disputes any of the conclusions presented below. The world’s leading brands …
Read More »CarParts.com Leverages Tech
Before adopting a Customer Data Platform (CDP), CarParts.com had a vast dataset of customer behavioral data, but had issues with scaling to take advantage of it. In addition, it wasn’t able to glean insights from real-time signals as it would have liked to do. “We weren’t really getting to …
Read More »Neural Holography Boosts
Credit: Dong Wenjie/Getty Images The history of VR/AR displays is one of tradeoffs. Most of the market is dominated by single-plane models, which force the viewer to un-naturally focus on a single distance no matter how far objects in the scene should be. Waveguide-based multi-focal displays, like those by …
Read More »HTC Creates Vive Studios To Build New First Party VR Experiences
HTC has today announced the creation of a new business in the form of Vive Studios, which has been created to build first party virtual reality games and experiences for the HTC Vive virtual reality headset. To date the HTC Vive has sold over 140,000 units as of late October …
Read More »PanoMoments Lets You Create 360 VR Experiences (video)
Photographers and virtual reality enthusiasts that are looking for an easy way to create 360 degree living photos and immersive virtual reality experiences may be interested in a new system called PanoMoments. PanoMoments has been created to allow you to care much VR experiences by simply rotating your DSLR camera, …
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