Tag Archives: consumers

  The pandemic put everything to a halt. Then, it forced people and businesses alike in the beginner’s mind. The Zen concept hints at a seeming paradox: as you know more and more about a subject, you tend to dismiss other possibilities. What follows is a quest of shaping choices …

Less than a third of consumers aware of Facebook ads boycott, Gen Z most engaged There are now nearly 1,000 advertisers that have formally signed on to the Stop Hate for Profit Facebook ads boycott. The organizations behind the campaign have lobbied brands to promote the boycott and its objectives, …

Marketers and advertisers understand the importance of reaching consumers wherever they are— sometimes even before consumers get there themselves. Preemptive planning, tracking preferences and behavior, targeting, SEO, modern-day campaigns have tried it all in an effort to be seen and heard by their ideal consumer. For success in today’s digital …

The time U.S. users are spending in mobile apps is continuing to grow; according to new data released this week by analytics firm Flurry, we’re up to 5 hours per day on our mobile devices. This follows on news from January that said the time spent in mobile apps had increased …

Privacy Labs, a stealth-stage startup that wants to enable internet users to “regain control” of their personal data, has landed a $4 million seed funding round. The company doesn’t have a product right now and is cagey about what it will eventually release, but nonetheless its promise has persuaded Initialized Capital to …

A new study has found that nine in 10 people (88%) are missing common warning signs of a pensions scam such as unusually high investment returns, cold calling and offers of free financial advice, despite feeling confident they can spot a fraudster’s tricks. According Citizens Advice, three quarters of people …

Aftermarket heads-up driving accessory maker Navdy is teaming up with Harman, one of the leading suppliers of connected car systems and other components for automobiles. Harman, recently acquired by Samsung, has made a strategic investment in Navdy, and will also co-brand a new “Navdy with Harman” aftermarket HUD device that …