SEO

In the age of digital marketing, terms like attribution, mobile marketing and ROI reign supreme. Businesses are constantly looking for new ways to get the most out of their advertising spend, and publishers are on the hunt for the best offers and highest payouts. There’s a lot to learn when …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Newly-granted Google patent sheds light on how the search engine sees entitiesJan 13, 2017 by Dave Davies Columnist Dave Davies explains a recent Google patent which …

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Bollywood car: Source: Twitter Indoor orange picking at Google: Source: …

Hopefully, all of you learned from “Mobilegeddon” in 2015 and “Mobilegeddon 2” in 2016 that the updates Google makes to improve the smartphone user experience for the majority of Google searchers are not the end of the world. Not even close, in fact. Still, I have seen a lot of articles …

In May 2014, some powerful functionality debuted in the “fetch as Google” feature in Google Search Console — the ability to fetch and render. When you ask Google to fetch and render, its crawler will fetch all necessary resources so it can accurately render a page, including images, CSS and JavaScript. …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google has officially killed off their link commandJan 12, 2017 by Barry Schwartz Google tells webmasters and SEOs to stop using the link command, that it …

A Google spokesperson has confirmed with Search Engine Land that the company’s link command is no longer functioning. Google told us the feature is no longer around, and using a link:www.domain.com will likely return irrelevant results. We saw signs of this going away a year ago, but then Google told …

We want your input to help us plan our upcoming SMX Advanced conference, which will be taking place on June 14-15, 2017. Specifically, we’d love to hear from you if you have an great idea for a session that you think should be on the agenda. And if you’re interested …

Google has officially confirmed they have begun rolling out the intrusive mobile interstitial penalty yesterday. Google warned us that this was coming almost a half-a-year ago and it did start rolling out on January 10, 2017 – as Google promised. Google’s John Mueller and Gary Illyes confirmed the penalty began …

AmsStudio / Shutterstock.com January 10, 5:35pm ET: This article has been update with more information about automatic call extensions. In the second update in a week on how phone numbers display in ads, Google has begun alerting some advertisers that call extensions will start generating automatically as of February 6, 2017. …