Not because of some unseen weather forecast, but because Sandy Alderson and the Mets won the offseason. That’s right, the Mets won the offseason. Let’s start with the projected 2018 Mets lineup: There’s lots of power between Frazier (111 career OPS+), Cespedes (125 career OPS+) and Bruce (110 career OPS+). …

Google is further ramping up the distribution, scale and capabilities of its Assistant. It’s adding languages, handsets, carriers and some new cross-device tricks. Against the backdrop of intensifying smart speaker competition with Amazon and Apple, Google is taking its Assistant from eight languages to 30 by the end of 2018. …

After a year fraught with terms like “fake news,” and headlines centering around brand safety issues and extreme content, it appears the actions taken by social sites to curb the influx of malicious content is turning out to be a real boon for search referral traffic. For the first time …

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. This Googler dressed up as Captain America: Source: Instagram What did …

Last year, more than twenty agencies and SEO professionals were recognized for their excellence in SEO and search marketing at the 2017 Search Engine Land Awards. To give insight into the winning campaigns and the award submission process, we have been conducting interviews featuring last year’s award winners. In today’s …

One of the joys of digital marketing is the ability to quickly see the results of an implemented strategy.  With a lot of real-time data and the ability to accurately attribute success back to effort, it is instant gratification at its finest. But often after continued success, marketers face the …

For 13 years, smartphones have been a massive success story. Year after year, we’ve seen companies rolling out new products at a variety of price points and market positions. From 2004 to Q3 2017, smartphone sales grew year-on-year, even through the Great Recession. Q4 2017 put at least a temporary …

Opera Max lives on after Samsung acquired the mobile browser to save it from oblivion. The browser was one of the first data-friendly mobile browsers and it later added privacy-focused settings, including safeguards against insecure WiFi connections and a VPN. The popular app clocked up more than 500,000 installs, but that …

User-generated content on product or service pages can be key to driving conversions and a fantastic way to add unique content to a page.   If you don’t have the resources to write good content yourself, user-generated content can be especially helpful. However, if your customer review content isn’t optimized for …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords Keyword Planner update appears to be rolling out in the new interfaceFeb 22, 2018 by Ginny Marvin The latest version features streamlined workflows and reflects …