Speaking on a panel with CEO of Verizon Media Guru Gowrappan and CNBC correspondent Julia Boorstin in honor of Advertising Week New York, the 37-year-old 23-time Grand Slam winner revealed that she expects to retire from the sport in 20 years. Still, it’s comforting to know that Williams isn’t putting …

Founded in 2008, Nextdoor is probably the most interesting company in local search that isn’t named Google, Facebook or Yelp. It’s not really on the mainstream local SEO to-do list at this point but it’s definitely a massive site with lots of traffic and engagement. Deals with Thumbtack, HomeAdvisor, Handy. …

E-commerce marketing technology firm Sidecar has launched a new solution for managing Amazon Advertising campaigns. Through a mix of managed service and technology, Sidecar for Amazon aims to streamline management of sponsored products, sponsored brands and product display ads and provide optimization and reporting features currently lacking in the Amazon …

On October 1, keyword research browser add-on Keywords Everywhere will move from a free to a pay-as-you-go model, the developer announced on September 25. Keywords Everywhere provides volume, CPC and competition estimates on your search query as well as “related” and “people also search for” keywords. Under the new pricing …

With Microsoft Ads recently opening a responsive search ad (RSA) beta to their advertisers, it’s clear that the automated Text Ad format is here to stay. The push towards automation continues and with it comes the pressure from platform reps to adopt. While larger accounts have the luxury, in terms …

At its core, SEO is a solution sale. You’re not just promoting an existing product; instead, you’re actively trying to remedy those pain points with the product itself. Ensuring clients know the value of SEO is key to closing a sale. This guide from Boostability outlines three reasons why a …

  A wave of crashes has hit production studios across Hollywood. Last night, Avid users began posting to user groups warning their fellows that the application had serious problems and could brick a MacBook Pro if rebooted. Several users referred to their “trashcans” being down, but it isn’t actually clear …

Ever put in a development ticket for what you thought would be a simple tracking code update? And then waited weeks for the task to be completed? Google Tag Manager (GTM) saves marketers and developers alike by allowing you to set up tracking codes for analytics and ad platforms through …

Google has released new snippet settings to allow webmasters to control how Google search displays your listings, the company announced on the Google webmaster blog These settings work either through a set of robots meta tags and an HTML attribute. New meta tags to settings snippets. You can add the …

  Our smartphones ride around all day in a pocket or bag, but we’ve taken to making them out of fragile glass. That might not be ideal, but Samsung has gone a step further with the Galaxy Fold. This “luxury” foldable has finally launched, and Samsung is trying to communicate …