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How much of the market do you really own?

Processings…Please wait. Opinions expressed in this article are those of the sponsor. With 94,000 Google searches per second, search delivers very high intent traffic. By measuring your share of those intent signals, you can gain a reliable and predictive metric for brand share. With accurate share of search data, you …

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Android 12 Release

Google has been testing Android 12 in its developer preview and beta programs for months, and we’re getting close to release. How close? If a new report is to be believed, it could be as soon as Oct. 4. Of course, the official release is just the first step along …

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Spotted Skunk Species

A team of U.S. scientists led by Chicago State University has analyzed species limits and diversification patterns in spotted skunks using nuclear and mitochondrial DNA datasets from broad geographic sampling representing all currently recognized species — Spilogale angustifrons, Spilogale gracilis, Spilogale putorius, and Spilogale pygmaea — and subspecies. A spotted …

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Personality Traits in Cats

A team of scientists at the University of Helsinki has studied cat personality and behavior by collecting a large dataset of 4,316 cats from 56 different breeds, house cats and mixed breed cats, with online questionnaires. Mikkola et al. examined the structure, test-retest reliability, inter-rater reliability, convergent validity and discriminant …

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The Kakapo Parrot

An international team of researchers has successfully sequenced and analyzed the genome of the kākāpō (Strigops habroptilus), a flightless parrot endemic to New Zealand. Published in the journal Cell Genomics, their results shows that even after 10,000 years of inbreeding, the species is in surprisingly good genetic health. The kākāpō …

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Early Eocene Primate

Dental cavities or caries is a common disease among modern humans, affecting almost every adult. New research shows that Microsyops latidens, a species of stem primate from the Early Eocene epoch, had a high prevalence of dental caries (7.48% of individuals), with notable variation through time, reaching 17.24% of individuals …

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Better Black Tea

Physicists from the Department of Health Science and Technology in the Institute of Food Nutrition and Health at the ETH Zürich have applied the science of rheology to the seemingly quaint purpose of improving the quality of a cup of black tea. Black tea brewed in tap water; whereas tea …

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Astronomers Treasure Map

The number of known planets in our solar system has changed over time, but we’re currently sitting at eight since the demotion of Pluto to dwarf planet. However, some scientists believe there is a ninth planet lurking out there in the inky blackness at the edge of the solar system. …

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Samsung Galaxy A21

(Photo: Samsung)If hopping on a plane in the middle of a pandemic isn’t nerve-wracking enough, imagine the terror of those aboard Alaskan Airlines flight 751 this week when a Samsung Galaxy A21 randomly caught fire. The phone combusted just after the plane reached the Seattle-Tacoma airport on Monday evening. The …

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Rhinoceros Family

  Researhers have sequenced the genomes of two living and three extinct rhinoceros species and compared them to existing data from the remaining three living species and a range of outgroups. A paleoartist’s reconstruction of the three extinct species whose genomes were sequenced by Liu et al.: in the foreground …

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